Saturday, January 18, 2020

Wallet card at a very old Pepsi sign

This is one of those posts that probably I only care about. It's a very faded Pepsi sign from the 1950s or 1960s that still stands on West 35th street. I found it on the fantastic BH_NYC Flickr site. Back then Pepsi signs advertising things like "Heros" were very common on NYC streets; now they are basically extinct.

 You can click on the photo to make it bigger. You can just barely make out the Pepsi logo on top and the word Heros on the bottom.
I took a closer-up shot of the top. You can make out "Say Pepsi Please", the drink's slogan in the 1950s and 1960s. As far as I know there is only one other "Say Pepsi Please" still standing in NYC.


  1. I can see the outline of the log but can't make out the words. Nice detective work!