Wednesday, June 30, 2021

Wallet card with a Pepsi privilege sign

 I recently found another vintage "privilege" sign on Long Island. These were store signs that soda companies would give to stores - the store got a free sign, and the soda company got some prominent advertising. These would date back to the 1970s, and these yellow-bordered Pepsi signs are my personal favorite. I was in a hurry so I didn't get a great photo, and as you can see there has been significant fading over the decades. This is the Uniondale Beverage Center in Uniondale, NY.


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