Wallet Card with some under-awning signs

Across from Carnegie Hall on Seventh Avenue are a couple of interesting under-awning signs. (Maybe just interesting to me.)

This deli does not appear to have a name.

Actually, it is called Gem's Circle Farm, and as you can see under the awning they used to have the Circle name on their sign. If you zoom in on the photo you will see the sign for Regent Sign Co. with the telephone number AL4-9116.  The AL stands for Algonquin and dates the sign to the early-1970s at least.

Further down the avenue is Hao Hao Gift Shop.
 
The sign for the previous store is underneath. Zoom in but it is hard to read - Allison's? Ellison's?