Another great vintage sign on Washington Street in Hoboken. These two signs are bleached out from decades in the sun. Reid's Ice Cream was a local NY/NJ creamery, owned by Borden. They went out of business in 1967. I would guess this sign is from sometime in the 1960s. The one below is a little newer, but not much. Pick-It was the main New Jersey lottery game from 1975 to 1987.
That Optimo sign looks a bit older too, but apparently they still make those (I know nothing of cigars).
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